Service · Meta Advertising

Facebook and Instagram campaigns built on strategy, creative and evidence.

Meta's platforms reward relevant creative and clear signals. We combine audience thinking, thumb-stopping creative and sound tracking so campaigns can learn efficiently and improve over time.

Enquire about Meta Ads

What's included

The scope of meta advertising

01Facebook advertising
02Instagram advertising
03Audience strategy
04Lead generation campaigns
05E-commerce campaigns
06Remarketing, where permitted and appropriate
07Creative testing
08Performance reporting

Who it's for

Brands selling online, service businesses generating enquiries, and institutions promoting courses or admissions to audiences active on Facebook and Instagram.

Why it matters

For many Indian consumer and local businesses, Instagram and Facebook are where discovery happens. Well-run Meta campaigns turn that attention into enquiries and sales.

Challenges we address

The problems we solve.

Boosted posts instead of campaigns

Boosting reaches people but rarely optimises for the outcomes that matter to the business.

Weak or missing pixel signals

Without accurate events, the platform cannot learn who is most likely to convert.

Creative that blends in

In a crowded feed, ads must earn attention within the first second.

Restricted categories handled poorly

Healthcare, education and finance carry special advertising policies that must be respected.

Our approach

How we work.

1
Account and tracking review
We review account structure, pixel and Conversions API setup, and event quality.
2
Audience strategy
We plan prospecting and, where appropriate and permitted, remarketing audiences aligned to your funnel.
3
Creative system
We develop formats and messaging angles designed to be tested, not just published.
4
Launch and learn
Campaigns launch with clear test hypotheses and budgets that allow the algorithm to learn.
5
Report and iterate
We explain performance in context and iterate on audiences, creative and landing pages.

Key deliverables

What you receive.

Account and tracking audit
Campaign structure and audience plan
Ad creative and copy variations
Lead form or landing page recommendations
Ongoing optimisation
Performance reports with clear next steps

Relevant work

Portfolio samples.

Selected creative relevant to this service. In-house concepts are labelled as such.

Dussehra sale poster with an engraved gold bracelet on bronze satin and a 50% off badge

Studio concept

Dussehra Jewellery Sale

Jewellery · Digital Campaign Posters

Classic jewellery ad with ornate gold bangles on a black crumpled-paper background

Studio concept

Classic Jewellery Collection

Jewellery · Performance Ad Creatives

Studio concept

Elegant Footwear Flash Sale

Fashion & Lifestyle · Performance Ad Creatives

Studio concept

New Stuff — Sneaker Sale

Fashion & Lifestyle · Performance Ad Creatives

Ikkat Festive Express Reel

Fashion & Lifestyle · Video Editing

Studio concept

Transform Your Smile

Dental & Healthcare · Performance Ad Creatives

Client stories

Brands we deliver this for.

Sarees & Ethnic Wear

Live partner

House of Mithra

Cotton, Banarasi, Tussar and linen sarees curated for everyday grace.

Websites
Creative Design
Meta Ads

Read the story

Women's Footwear

Live partner

NOTTAM

A women's footwear label with a premium, royal point of view.

Websites
Photography
Social Media
Meta Ads

Read the story

Skills Training

Ongoing

NxtGenBuddy

Mentor-led, practical courses in AI, coding, communication and growth skills.

Meta Ads
Websites
Creative Design

Read the story

FAQs

Questions, answered.

Can you run ads for healthcare or fertility clinics?

Yes, within Meta's advertising policies and applicable regulations. We avoid sensitive targeting assumptions, outcome guarantees and misleading imagery, and we plan educational, compliant messaging.

Lead forms or landing pages — which is better?

Both have trade-offs. Instant forms reduce friction but can produce lower-intent leads; landing pages offer more context. We often test both and judge by lead quality, not just volume.

Do you need access to our ad account?

Yes. We work through partner access in Meta Business Manager so you retain ownership of your account, pages, pixel and data.

Related services

Industries

Start a conversation